Family Business Case Study

Doctor James Kim is an entreprenuer based in Australia from a Korean background. He owns a scrap metal business in Strathfield. He has his daughter Lucy working in reception – picking up calls and doing some sales and has Simon his nephew working in the yard.

Some problems have arisen due to the fact that its a family business: > Lucy has a dream of owning her own business, so she’s not motivated to sell to the customers

Simon is working in the yard managing the labourers, but he’s thinking about university and not focussed on optimising the operation.

Thus you have a system thats inefficient due to staff not wanting to be there.